“2020 was such a strange year for most of us and at Paper Salad it was no exception”, says Karen Wilson, co-owner of Stockport based publisher Paper Salad. Karen, and her business partner, Claire, designed the Thinking of You Week logo for the Greeting Card Association. They and shared Paper Salad’s plans for 2021:
In 2020 we found ourselves busier than ever, so much so that we barely had time to think about what we would do for last year’s ‘Thinking of You Week’
On a whim we sent a huge box of cards reflecting Thinking of You captions to our local hospice St.Ann’s. We had donated surplus cards and wrap to them previously for their Summer and Christmas Fairs as we know how important they are to our local area.
A couple of weeks later, they emailed to say how delighted they had been to receive the cards, how they had sent them out to their patients, relatives and sponsors and would we consider working with them.
2021 is St Ann’s 50th anniversary and they are planning lots of special celebrations – so we will be supporting them again.
St Ann’s Hospice
St. Ann’s are a charity that support patients from right across Greater Manchester from their three sites in Heald Green, Little Hulton and the Neil Cliffe Centre in Wythenshawe Hospital, and also have dedicated teams of community and Hospice@Home professionals caring for people in the place they call home.
Their support means different things to different people. Some people go to them for care at the end of their life, others for help managing their symptoms. Some join their day care sessions, while others enjoy complementary therapies or spend time with their counsellors.
Only a third of their funding comes from the NHS so, as a charity, they need to raise £20,000 every day to keep their doors open.
They run fundraising events and activities, and also have fourteen shops across Greater Manchester.
What we’re doing
The charity are really keen to get involved in “Thinking of You week’ they think it is an amazing concept and it really fits in with the whole ethos of the Hospice.
They have asked Paper Salad (Covid restrictions permitting) if we could visit the hospice during Thinking of You Week to do a talk on the greeting card industry and maybe do some creative workshops with some of their patients.
We are also really proud to be supporting the charity through the sale of charity Christmas Cards, with 10% of all sales going to the charity, alongside Paper Salad donating thousands of boxed sets for them to sell in their own shops across Greater Manchester, of which they will take 100% of all sales.